Digital Marketing

Keyword Analysis

ONE OF THE BEST KEYWORD ANALYSIS METHODOLOGY “UNDER-THE-RADAR”

If you’re a blogger who cares enough to try and do some keyword analysis for every post, then you are on the right page. If your aggressive keyword Analysis is not getting you the extra links, then contemplate on making an attempt with what I’ve been testing for last one month. It involves targeting under-the-radar keywords. The keywords which are only relevant to the specific area being searched.

Why under the radar?

It simply implies that there are some unnoticed things. It means we are not paying attention to main terms like long tail keyword, short tail keyword, high domain authority and so on. so, this under the radar methodology tells us to concentrate on terms.

To start with let me explain the “Under-The-Radar” Methodology & Different Terms used in this methodology.

Keyword Research: The process by which you research popular search terms which people type into the search engines like google, Explorer, yahoo is called keyword Research. We have to include those terms in our content so that it helps us to appears higher on a search engine results page.

Keyword Length: Keyword length requirement is not so specific but generally you’ll see people mentioning anywhere from 100 to 225 characters. Just we have to be sure to put in the words that match your pages content.

Long Tail & Short Tail Keywords: Long Tail keywords are search phrases with longer word counts. “Buy dress for baby” (consists of 4 words) is an example of long tail keyword, whereas “buy dresses” is a short tail keyword.

Ultra-Long Tail Keywords: There is no much difference between long tail and ultra-long tail keywords. These keywords are longer and more specific keyword phrases that visitors are more likely to use when they’re closer to a point of purchase or when they’re using voice search. They’re a bit counter intuitive at first, but they can be hugely valuable if you know how to use them.

For example: – What is keyword research? How is it helpful in getting traffic?

These phrases are divided like Keyword research, what, getting traffic, how it is helpful? these all phrases together called Ultra-Long tail keywords. The keyword consisting of more than three phrases is called ultra-long tail keywords.

Search Volume: Search volume is nothing but the average number of times, a specific search query is entered on a search engine per month.

Head: This term in “under-the-radar” methodology, simply implies head keyword, which is a very popular keyword that drives the high search volume. In fact, Head terms are very competitive with reference to ranking and they are the opposite of long tail keywords. Head terms are short terms which are concentrated at the peak-they generate high search volumes and a lot of competition.

High and Low: in the diagram implies High & Low domain ratings. High domain ratings are usually trusted resources that push the content and thereby its rank while the rest of us have to work a bit harder to push it from Low to High. i.e., at the bottom end.

Higher DR (Domain rating) sites can help us get rank which has high search volume and less competitors. Whereas, Low DR sites we can’t do it. Blogger’s jackpot works only when the blogger knows the differences and tricks while choosing the right keyword and implementing it.

The goal in being a guerrilla keyword scientist is to seek out the most effective “ultra-long tail” terms, optimize the post, rank within the high spots mechanically, and reap the traffic. As you get traffic, you’ll get a lot of engagement, a lot of natural links, and a lot of web site quality, permitting you to rank for even a lot of competitive keywords later. This approach works best if you’ve got a journal with a little bit of Page Rank. A PR1 or PR2 ought to be able to get high-ranking for-guerrilla terms.

The basic steps to my blogging keyword analysis strategy are as follow:-

  • Write a decent, attention-grabbing post
  • Identify core keywords associated with the post
  • Use Google’s Keyword Tool to seek out long-tail variations with search volume
  • Use “Soovle.com” to seek out even longer variations with silent search volume (what is silent search volume?)
  • Search these terms in Google to spot low competition results
  • Optimize and win!

Step 1: Begin with good study Content
Whatever you write ought to be partaking, have a unifying theme, and an optimal required length, a lot of it is sometimes higher for SEO, thus it should contain a minimum of 300+ words.

Step 2: Establish Core Keywords associated with The Post
For Example: – In this post the work of effective semantic keyword research begins with defining your core terms. Let’s take an example to create a core keyword.

“How to avoid buying Vegetables”

We can develop a list of core keywords and phrases that were very relevant to that search. Just generally notice how closely the keyword phrases are tied to our intended meaning? It also means that google recognizing the typical meaning of the phrase. There isn’t much deviation – because no one is trying to avoid buying the vegetables when they type that phrase.

So, our core keywords will be like “Avoid buying spoiled vegetables”. The variation of the core keywords will run between the “Avoid,” “Buying,” “bad,” and “vegetable”

Step 3: Use Google’s Keyword Tool to seek out Long-Tail Variations with search volume.

Working after the core term, Google’s keyword tool provides some keyword suggestions that also have measurable search volume. During that time, we will be able to know how to do keyword research and to choose out relevant long-tail keyword. Choosing the long tail keywords with high search volume and low competition is a best practice for SEO.

Step 4: Use Soovle.com to spot Longer Variations with Silent Search Volume

Soovle.com is largely an aggregate collector of “suggest” results from search engines like Google, Bing, YouTube, Wikipedia, Yahoo, Answers.com and Amazon.com. In this we are concerned about the “Suggest” results and these are based on user behaviour which results in the highest searching keyword which in turn results in high search volume.

So, we tend to introduce the term “how to try and do keyword analysis.”

Step 5: – Search relevant keywords in Google to spot low competition results

We get many variations of keywords as well as some relevant ones like…

How to do keyword analysis for complimentary, it’s just a fun element. How to do keyword analysis google AdWords, how to do keyword analysis niche, how to do keyword analysis tutorial etc.

As I discussed before, in step 4, all of those terms / keywords get search volume, despite the fact that most of them would show no victimization in Google’s volume tool (which is strictly what you want).

When I begin with the term “best keyword analysis”. Sometimes we tend to find some other keywords but relevant ones. Below is one such example.

Best keyword analysis article Best keyword analysis guide Best keyword analysis methodology Best keyword analysis strategy.

Step 6: Audit the Terms in Google and Optimize

Once you’ve got to know some sensible terms through Soovle.com, check them for search volume in Google Keyword Tool, then explore for these terms in Google. When we start to find these keywords, we might not get actual relevant results to this keyword. So, we need to identify, analyse and optimize the site.

Abhijith Mavatoor

Author

Abhijith Mavatoor

Digital Transformation Specialist.

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